Florida Department of Transportation

“See the Blind Spots” was a campaign launched by the Florida Department of Transportation to bring attention to the high pedestrian and cyclist deaths occurring in the state. The campaign included a website that displayed data, stories, and a memorial.

The website allowed individuals to submit pictures and videos to tell the stories of their loved ones that were injured or passed away because people didn’t see them in their blind spots.

The website included a backend approval system for the user-generated content.